DENSO Aftermarket & Industrial Solutions raises €6,575 for frontline health organisations

Key business departments continue fundraising drive after DENSO Europe’s €5,000 donation to local Dutch hospital.

Employees and customers of DENSO’s Aftermarket and Industrial Solutions divisions have come together to raise more than €6,500 through an online auction of branded merchandise. The funds raised will help buy critical personal protective equipment (PPE) and other supplies for European medical charities in the fight against coronavirus.

With the world coming together to overcome the coronavirus pandemic, the global DENSO group has taken part in a series of fundraising efforts. Just weeks after DENSO’s European Headquarters donated €5,000 directly to the TU Delft/Erasmus Medical Center Foundation in the Netherlands, DENSO Aftermarket has also helped raise vital funds. In an online silent auction of promotional merchandise originally intended for marketing campaigns, employees and customers made winning bids totalling €6,575.

The funds are already being put to use across various beneficiary organisations. The Red Cross Society in Suceava, Romania, distributed care equipment to several local hospitals; the Myton Hospice in Coventry, United Kingdom, has been able to increase its number of available beds; The Smile Of The Child in Greece has used the proceeds to support vulnerable children; and Lebenshilfe in Austria has developed new PPE for use with disabled patients.

Corneliu Dediu, Director of the Red Cross Society Suceava Branch, said: “Thank you for your generous donation to our campaign ‘1cm.ro’. Your contribution helped us to buy a Mobile Intensive Care Therapy Unit, lung ventilators and vital equipment for the Intensive Care Unit within the ‘Sfântul loan cel Nou’ County Emergency Hospital and for other hospitals in Suceava County, as well as consumables and protective equipment necessary to fight against COVID-19.”

Charlotte Ingram, Director of Income Generation at Myton Hospice, said: “This is an unbelievable gesture and one that is so desperately welcome right now! A huge thank you to everyone at DENSO for this.”

Michal Schwaiger, General Manager at Lebenshilfe, commented: “Our institution had to re-structure its programmes completely due to coronavirus. Our counselling centre ‘Unterstützte Kommunikation’ was only able to offer limited services to children and adults who can only communicate with hands, feet or gestures. Most protective masks obscure the mouth, so patients were not able to lip-read. Now, thanks to the funding, we can produce innovative masks with a plastic window over the mouth, which enables them to properly lip-read. This has been a huge help for us.”

Costas Yannopoulos, President of The Smile of The Child, said: “We would like to thank you for your contribution, which is more precious today than ever before, given the difficulties that every one of us is facing. If we all unite, we will succeed.”

Fatiha Laauich, DENSO Aftermarket Pan-EU Strategic Marketing Manager, said: “These charities are facing huge challenges every day. This donation is our way of thanking them for supporting our communities and helping vulnerable people through this crisis.”

The most extreme version of consolidation is universal fit sensors. Such sensors will always require additional preparation time by cutting the wires to length and splicing them onto the original wire and connector. Though when done correctly (with the right tools, materials and methods) this provides a perfectly reliable result, preparing the sensor will significantly extend the installation time. Additionally, there are many ways that a less experienced mechanic could make a mistake – such as confusing any of the four wire connections, or using a wrong method of connection (soldering instead of mechanical crimp), wrong equipment or insufficient sealing. If any of these occurs, it goes without saying that the sensor will not work properly, which will be noticeable in the car’s driveability and fuel consumption.

When making their buying decisions, workshops should consider the costs of rectifying these situations, not just the initial costs of the parts.

Choose smart consolidation

The DENSO Lambda Sensor range is optimised for smart consolidation: maximising benefits without incurring negative impacts. Not only do the sensors themselves match strict quality standards, the segmentation of the range confers the maximum possible benefits to wholesalers and workshops, calculated across the entire life cycle of a product from purchase to installation to use, while maximising vehicle reliability.

myton hospice

New PPE for the Myton Hospice has enabled it to increase its capacity

red cross society suceava branch

Certificate presented to DENSO by the Red Cross Society in Suceava


denso annotation

The Smile Of The Child works to support the needs of children living in Greece

denso aftermarket Industrial

(L-R) Michael Schwaiger (General Manager, Lebenshilfe), Luca Govean (Director Independent Aftermarket Sales, DENSO Aftermarket Europe), Christian Soethe (Sales Manager, DENSO Aftermarket DACH-Region)